Marketing Lead

Makro is searching for a Marketing Lead that is HUNGRY, HUMBLE, ENGAGED, AND SMART AND FOLLOWS THROUGH.

Main Purpose of the job: Be the Brand ambassador in-store, uphold the brand standards for customer communication standards. Ensure that all store marketing initiatives are in line with overall corporate brand strategy and standards. Implement and monitor usage of correct promotional material in-store and externally. Overall management of events (all events including CSI sponsorships and donation events etc.). Design retail recruitment and retention strategies. Ensure that process and compliance is upheld within competitions, CSI and sponsorships. Audit and report on high level department and external permanent signage. Monitoring of supplier marketing activity in store. Identify different avenues to grow Market share and foot traffic. Share customer insights from various channels and customer data to identify opportunities and gap analysis.

Key Performance areas:

•   Implementation of national marketing standards and Brand management
•   Audit and report on high level department and external permanent signage
•   Management, security and maintenance of POS units
•   Accurate and efficient implementation of themed promotions/ competitions (Easter, Birthdays etc.)
•   Process and compliance and CRM, customer research and analytics
•   Monitoring of supplier marketing activity in store and Customer recruitment
•   Sales Promotion and Financial Management

Minimum Academic Requirements, Professional Qualifications, and Experience:

•   For appointment to this managerial level you will have to successfully have completed the Makro Retail Management Development Programme.Or
•   Have the relevant and recognized tertiary qualification (at Diploma or Degree level) Or
•   Minimum 2 year experience in a management role. Competency Requirements
  Essential

•   Evaluating problems
•   Investigate Issues
•   Creating innovation
•   Communicating Information
•   Providing Leadership
•   Processing Details
•   Structuring Tasks and Driving success Leadership

•   Critical Judgement and Decision making
•   Build a customer focused environment
•   Inspire company execution and results
•   Exemplify adaptability
•   Diversity and inclusion
•   Building and developing Talent Functional

•   Makro software applications and MS Office proficiency
•   Sound knowledge of advanced marketing principles
•   Sound knowledge of retail business operations within a retail environment
•   Market orientation and Customer orientation
•   Proven experience in a high pressure environment
•   Knowledge of Makro policies, practices, processes and systems
•   Relative experience in a marketing role
•   Experience in retail environment would be an advantage

Contact person for further information about this vacancy/forwarding of application:

Name: Leonard Hlobelo

E-mail: Leonard.Hlobelo@makro.co.z